
A Review of Conformity Behavior Studies in Social Networks
- 1 Suzhou University of Science and Technology
* Author to whom correspondence should be addressed.
Abstract
This article contains research on the development of conformity behaviors in social networks, in which individuals change their ideas or behavior in keeping with a group. Social networks originated from the experiment called small world phenomenon, which concluded that in the United States, the average distance between one person to another person is six persons, which can also be called Six Degrees of Separation, proving the existence of a social network of people. Conformity behavior refers to individuals changing their behavior under real or imagined group pressure to adapt to the behavioral responses of others. conformity behavior in social networks is mainly studied through questionnaires, websites, and simulation modeling.
Keywords
social network, conformity behavior
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Cite this article
Ju,T. (2023). A Review of Conformity Behavior Studies in Social Networks. Advances in Humanities Research,2,20-26.
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