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The Impact of Translators' Cross-Cultural Communication Competence on Sustainable Trade Cooperation in Business Negotiations
- 1 Shenyang Normal University, Huanghebei Street, Shenyang, China
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Abstract
In the context of globalization, business negotiations on a global scale play a crucial role in the development of sustainable trade cooperation among countries. One of the most significant influencing factors in the success of business negotiations is the translator’s cross-cultural communication ability, which directly impacts a country’s prospects for foreign trade development. This study conducted an in-depth investigation and analysis, examining the influence of cross-cultural communication ability and cross-cultural communication theory on translators in business negotiations for sustainable trade cooperation, grounded in Hofstede’s cultural dimensions theory. The research utilized the Likert scale to assess the cross-cultural communication ability of translators, with a focus on analyzing the translator’s understanding of the business practices and cultural backgrounds of both negotiating parties, as well as the importance of acquiring and mastering cross-cultural communication skills. The findings support the hypothesis that a translator’s exceptional cross-cultural communication ability positively fosters sustainable trade cooperation in business negotiations. Furthermore, this research suggests that cross-cultural communication ability has a direct impact on sustainable business negotiations, with nationalism playing an intermediary role. Specifically, a significant positive correlation was found between cross-cultural communication, sustainable business negotiations, and nationalism. Based on these findings, this article proposes that a translator’s strong cross-cultural communication skills in business negotiations contribute to the promotion of sustainable business cooperation.
Keywords
Business Negotiations, Translator, Cross-Cultural Communication Competence, Sustainable Trade Cooperation
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Cite this article
Miao,J. (2025). The Impact of Translators' Cross-Cultural Communication Competence on Sustainable Trade Cooperation in Business Negotiations. Advances in Economics, Management and Political Sciences,172,23-30.
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Volume title: Proceedings of the 4th International Conference on Business and Policy Studies
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