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Coca-Cola Company Revenue Policy Analysis and Forecast
- 1 Shaanxi University of Science and Technology
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Abstract
As the beverage market grows and gradually reaches saturation, the focus of beverage companies' future development and revenue strategies has gradually changed. From the beginning of only focusing on the needs of consumers, to the current judgment of the market environment and the existence of factors affecting sales volume and revenue, and formulating appropriate strategies. Therefore, for Coca-Cola or other beverage companies, in order to make the company develop in the long term, we should not only focus on the needs of consumers, but also pay attention to the current development trend of the market and the possible factors that may have an impact on revenue and sales, and formulate policies that will affect the development of the company. Avoiding risks and maintaining and developing the company's current policies that can promote the development of the company, in order to achieve the promotion of sales volume and revenue, so that the company can continue to develop in the beverage market.
Keywords
Coca-Cola, revenue, policy, forecast
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Cite this article
Bai,Z. (2023). Coca-Cola Company Revenue Policy Analysis and Forecast. Advances in Economics, Management and Political Sciences,12,1-9.
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