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The Impact of the Epidemic on Harbin Pharmaceutical Group Co.,Ltd.
- 1 The university of Southampton
* Author to whom correspondence should be addressed.
Abstract
The purpose of this paper is to study the impact of the epidemic and the psychological impact of the public on the pharmaceutical industry through financial analysis. By understanding the psychological pressure that the epidemic caused on the people and the fact that the public started to believe the rumors and blindly follow them, thus causing a mass rush of Shuanghuanglian Oral Liquid during the epidemic, people can observe its impact on Harbin Pharmaceutical Group Co., Ltd. The financial statements can more visually reflect the changes in various aspects of the company during the epidemic and study whether the impact of the Shuanghuanglian incident on the company was huge and whether there were other aspects of the impact.
Keywords
analysis and evaluation, behavioral finance, COVID-19
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Cite this article
Song,S. (2023). The Impact of the Epidemic on Harbin Pharmaceutical Group Co.,Ltd.. Advances in Economics, Management and Political Sciences,16,334-343.
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Volume title: Proceedings of the 2nd International Conference on Business and Policy Studies
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