Analysis of the Pet Insurance Market: Taking ManyPets as an Example

Research Article
Open access

Analysis of the Pet Insurance Market: Taking ManyPets as an Example

Yutong Guo 1 , Jiajun Wu 2 , Mengxi Wang 3*
  • 1 Wuhan-Britain China School    
  • 2 North Creek High School    
  • 3 University of Glasgow    
  • *corresponding author 2612710w@student.Glasgow.ac.uk
Published on 13 September 2023 | https://doi.org/10.54254/2754-1169/24/20230456
AEMPS Vol.24
ISSN (Print): 2754-1177
ISSN (Online): 2754-1169
ISBN (Print): 978-1-915371-91-1
ISBN (Online): 978-1-915371-92-8

Abstract

The pet insurance industry has experienced rapid growth in recent years, with many leading companies emerging in the market. This research study aims to provide a comprehensive analysis of these companies, with a particular focus on ManyPets. The study commences with an evaluation of the current market share of the pet insurance industry, offering a detailed analysis of the competitive landscape. The subsequent section presents an in-depth examination of the unique advantages offered by ManyPets, comparing them to other industry players. The research also delves into the efficacy of international marketing strategies utilized by ManyPets, providing valuable insights into how these strategies enhance its overall marketing efficacy. Furthermore, this study explores ManyPets' strategic partnerships and collaborative initiatives, including its advanced treatment qualifications, timely customer response, and 24-hour online diagnosis capabilities. A detailed analysis of these findings is presented, leading to the development of a comprehensive plan for the future development of ManyPets. Overall, this research provides a valuable and insightful examination of the pet insurance industry and the strategic advantages that ManyPets can offer.

Keywords:

pet insurance, manypets, pets health, marketing

Guo,Y.;Wu,J.;Wang,M. (2023). Analysis of the Pet Insurance Market: Taking ManyPets as an Example. Advances in Economics, Management and Political Sciences,24,311-316.
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References

[1]. Borasi, P., Chhacra, M., & Kumar. (2021) Updates on-demand - home insurance market by coverage (comprehensive coverage, dwelling coverage, content coverage, and other optional coverages), end user (landlords and tenants): Global Opportunity Analysis and Industry Forecast, 2020–2027. Allied Market Research. https://www.alliedmarketresearch.com/on-demand-updates/A06947

[2]. United Kingdom pet insurance distribution and marketing (2021) Market Research Reports & Consulting GlobalData UK Ltd. https://www.globaldata.com/store/report/uk-pet-insurance-distribution-and-marketing-analysis/

[3]. ManyPets (UK). (n.d.). Most Trusted Cat & Dog Insurance in Britain. ManyPets. https://manypets.com/uk/

[4]. ManyPets.(2022)Report.https://store.mintel.com/report/uk-pet-insurance-market-report?utm_source=google&utm_medium=cpc&cid=13839165047&agid=124983422616&utm_term=%2Bpet%20%2Binsurance%20%2Bstatistics&d=c&gclid=CjwKCAiA_6yfBhBNEiwAkmXy57Mj8IYaRIrm4FadEbYhuIctyRJV5CfKMyoD059_uqxa0H8nrcOV3RoCHXIQAvD_BwE

[5]. ManyPets. (2021) Insurance compare. https://www.gocompare.com/pet-insurance

[6]. Pet Plan’s official. (2012）Insurance. https://www.petplan.co.uk/pet-insurance/?infinity=ict2~net~gaw~cmp~19012150279~ag~143370997626~ar~637022553734~kw~pet%20insurance~mt~e~acr~6032206651&&&infinity=ict2~net~gaw~ar~637022553734~kw~pet%20insurance~mt~e~cmp~Generic_SA_GGL~ag~Pet+Insurance+General&gclid=CjwKCAiA_6yfBhBNEiwAkmXy51NViK8fUm6u3VRMfGxC0arTjesysfdWGdFeNu0HJrmlwTtGwgC6oxoCCXEQAvD_BwE&gclsrc=aw.ds

[7]. Chiu, L. J. V., Li, J., Lhermie, G., & Cazer, C. (2021). Analysis of the demand for pet insurance among uninsured pet owners in the United States. Veterinary Record, 189.

[8]. Springer, S., Lund, T. B., Grimm, H., Kristensen, A. T., Corr, S. A., & Sandøe, P. (2022). Comparing veterinarians' attitudes to and the potential influence of pet health insurance in Austria, Denmark, and the UK. Veterinary Record, 190,10.

[9]. Yuan, F., Jiang, M., Guan, H., & Yan, H. (2019). Exploration of the development of pet insurance. Revista Científica De La Facultad De Ciencias Veterinarias, 29, 567+.

[10]. Theis, J. H. (2003). Veterinary medicine: a profession or a business? Journal of Veterinary Medical Education, 207–210.

[11]. Hardefeldt, L. Y., Selinger, J., Stevenson, M. A., Gilkerson, J. R., Crabb, H., Billman-Jacobe, H., ... & Browning, G. F. (2018). Population-wide assessment of antimicrobial use in dogs and cats using a novel data source–a cohort study using pet insurance data. Veterinary microbiology, 225, 34–39.

[12]. Cain, A. O. (2016). Pets as family members. In Pets and the family, 5–10, Routledge.

Cite this article

Guo,Y.;Wu,J.;Wang,M. (2023). Analysis of the Pet Insurance Market: Taking ManyPets as an Example. Advances in Economics, Management and Political Sciences,24,311-316.

Data availability

The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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About volume

Volume title: Proceedings of the 2023 International Conference on Management Research and Economic Development

ISBN：978-1-915371-91-1(Print) / 978-1-915371-92-8(Online)
Editor：Canh Thien Dang, Javier Cifuentes-Faura
Conference website: https://2023.icmred.org/
Conference date: 28 April 2023
Series: Advances in Economics, Management and Political Sciences
Volume number: Vol.24
ISSN：2754-1169(Print) / 2754-1177(Online)

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References

[1]. Borasi, P., Chhacra, M., & Kumar. (2021) Updates on-demand - home insurance market by coverage (comprehensive coverage, dwelling coverage, content coverage, and other optional coverages), end user (landlords and tenants): Global Opportunity Analysis and Industry Forecast, 2020–2027. Allied Market Research. https://www.alliedmarketresearch.com/on-demand-updates/A06947

[2]. United Kingdom pet insurance distribution and marketing (2021) Market Research Reports & Consulting GlobalData UK Ltd. https://www.globaldata.com/store/report/uk-pet-insurance-distribution-and-marketing-analysis/

[3]. ManyPets (UK). (n.d.). Most Trusted Cat & Dog Insurance in Britain. ManyPets. https://manypets.com/uk/

[4]. ManyPets.(2022)Report.https://store.mintel.com/report/uk-pet-insurance-market-report?utm_source=google&utm_medium=cpc&cid=13839165047&agid=124983422616&utm_term=%2Bpet%20%2Binsurance%20%2Bstatistics&d=c&gclid=CjwKCAiA_6yfBhBNEiwAkmXy57Mj8IYaRIrm4FadEbYhuIctyRJV5CfKMyoD059_uqxa0H8nrcOV3RoCHXIQAvD_BwE

[5]. ManyPets. (2021) Insurance compare. https://www.gocompare.com/pet-insurance

[6]. Pet Plan’s official. (2012）Insurance. https://www.petplan.co.uk/pet-insurance/?infinity=ict2~net~gaw~cmp~19012150279~ag~143370997626~ar~637022553734~kw~pet%20insurance~mt~e~acr~6032206651&&&infinity=ict2~net~gaw~ar~637022553734~kw~pet%20insurance~mt~e~cmp~Generic_SA_GGL~ag~Pet+Insurance+General&gclid=CjwKCAiA_6yfBhBNEiwAkmXy51NViK8fUm6u3VRMfGxC0arTjesysfdWGdFeNu0HJrmlwTtGwgC6oxoCCXEQAvD_BwE&gclsrc=aw.ds

[7]. Chiu, L. J. V., Li, J., Lhermie, G., & Cazer, C. (2021). Analysis of the demand for pet insurance among uninsured pet owners in the United States. Veterinary Record, 189.

[8]. Springer, S., Lund, T. B., Grimm, H., Kristensen, A. T., Corr, S. A., & Sandøe, P. (2022). Comparing veterinarians' attitudes to and the potential influence of pet health insurance in Austria, Denmark, and the UK. Veterinary Record, 190,10.

[9]. Yuan, F., Jiang, M., Guan, H., & Yan, H. (2019). Exploration of the development of pet insurance. Revista Científica De La Facultad De Ciencias Veterinarias, 29, 567+.

[10]. Theis, J. H. (2003). Veterinary medicine: a profession or a business? Journal of Veterinary Medical Education, 207–210.

[11]. Hardefeldt, L. Y., Selinger, J., Stevenson, M. A., Gilkerson, J. R., Crabb, H., Billman-Jacobe, H., ... & Browning, G. F. (2018). Population-wide assessment of antimicrobial use in dogs and cats using a novel data source–a cohort study using pet insurance data. Veterinary microbiology, 225, 34–39.

[12]. Cain, A. O. (2016). Pets as family members. In Pets and the family, 5–10, Routledge.

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