
Analysis on the Stock Valuation of Apple Inc
- 1 University of California Davis Letter and Science
* Author to whom correspondence should be addressed.
Abstract
Since the beginning of the global pandemic, the rumor of technology bubble has been spread all over the world. To fully understand about the technology company with figuring out whether should people invest in the company, we used Apple Inc. as an example to do the case study. The analysis of Apple Inc. start with two categories: Quantitative analysis and Qualitative analysis. To figure out the company advantage, this paper uses the SWOT analysis to see whether this company is worth to invested. In addition, this paper uses activity ratio and profitability ratio to conduct a financial situation analysis. Throughout the analysis, it figures out that the Apple Inc. is still a company that worth investing. The company not only have its solid strength, but also have adjustable weakness. This paper may help people understand the Apple Inc. and help them make correct investing decisions.
Keywords
Apple Inc, SWOT analysis, activity ratios, profitability ratios
[1]. Bernard Z. Buy Apple Stock in July? July 5, 2022. https://www.thestreet.com/apple/stock/buy-apple-stock-in-july.
[2]. Abdulla Aljafari, Apple Inc. Industry Analysis Business Policy and Strategy, International Journal of Scientific & Engineering Research, Volume 7, Issue 3, March 2016, pp.406-441.
[3]. Statista Research Department, Apple: brand value 2006-2022, Jun 17, 2022, https://www.statista.com/statistics/326052/apple-brand-value/.
[4]. AppleInsider Staff, Apple has most loyal smartphone customers in US, study finds, Oct 29, 2021.https://appleinsider.com/articles/21/10/29/apple-has-most-loyal-smartphone-customers-in-us-study-finds.
[5]. Geoffrey F. and Andrew D., Your Apple products are getting more expensive. Here’s how they get away with it. December 6, 2018. https://www.washingtonpost.com/technology/2018/12/06/your-apple-products-are-getting-more-expensive-heres-how-they-get-away-with-it/.
[6]. ELISA S., More than eight-in-ten Americans get news from digital devices, January 12, 2021. https://www.pewresearch.org/fact-tank/2021/01/12/more-than-eight-in-ten-americans-get-news-from-digital-devices/
[7]. Raynor B. Apple Pay - statistics & facts, Dec 13, 2021. https://www.statista.com/topics/4322/apple-pay/#dossierKeyfigures.
[8]. Rene Millman, The five most secure smartphones, Mar 11, 2022. https://www.itpro.com/mobile/mobile-phones/360024/5-most-secure-smartphones.
[9]. Statcounter, Mobile Vendor Market Share Europe Aug 2021 - Aug 2022, August 2022. https://gs.statcounter.com/vendor-market-share/mobile/europ.
[10]. Dao, Apple&Huawei go head-to-head for China’s premium smartphone market, August 26, 2022.https://daoinsights.com/news/apple-huawei-go-head-to-head-for-chinas-premium-smartphone-market/
[11]. Matt Wille, The Department of Justice is ready to serve Apple a hefty antitrust lawsuit, August 30, 2022. https://www.inputmag.com/culture/apple-antitrust-lawsuit-department-justice-app-store.
[12]. Josh Sisco, Apple faces growing likelihood of DOJ antitrust suit, August 26, 2022. https://www.politico.com/news/2022/08/26/justice-department-antitrust-apple-00053939.
[13]. Macrotrend, Apple Financial Ratios for Analysis 2009-2022 | AAPL, https://www.macrotrends.net/stocks/charts/AAPL/apple/financial-ratios?freq=Q.
[14]. CSIMarket, Electric & Wiring Equipment Industry Profitability, 2022. https://csimarket.com/Industry/industry_Profitability_Ratios.php?ind=411.
[15]. CSIMarket, Electric & Wiring Equipment Industry Management Effectiveness Information & Trends, 2022.https://csimarket.com/Industry/industry_ManagementEffectiveness.php?ind=411.
[16]. GURUFOCUS, Apple PE Ratio: 25.50 (As of Today), June 2022. https://www.gurufocus.com/term/pettm/AAPL/PE-Ratiottm/Apple.
[17]. Bernard Z. Buy Apple Stock in July? July 5, 2022. https://www.thestreet.com/apple/stock/buy-apple-stock-in-july.
[18]. Abdulla Aljafari, Apple Inc. Industry Analysis Business Policy and Strategy, International Journal of Scientific & Engineering Research, Volume 7, Issue 3, March 2016, pp.406-441.
[19]. Statista Research Department, Apple: brand value 2006-2022, Jun 17, 2022, https://www.statista.com/statistics/326052/apple-brand-value/.
[20]. AppleInsider Staff, Apple has most loyal smartphone customers in US, study finds, Oct 29, 2021.https://appleinsider.com/articles/21/10/29/apple-has-most-loyal-smartphone-customers-in-us-study-finds.
[21]. Geoffrey F. and Andrew D., Your Apple products are getting more expensive. Here’s how they get away with it. December 6, 2018. https://www.washingtonpost.com/technology/2018/12/06/your-apple-products-are-getting-more-expensive-heres-how-they-get-away-with-it/.
[22]. ELISA S., More than eight-in-ten Americans get news from digital devices, January 12, 2021. https://www.pewresearch.org/fact-tank/2021/01/12/more-than-eight-in-ten-americans-get-news-from-digital-devices/
[23]. Raynor B. Apple Pay - statistics & facts, Dec 13, 2021. https://www.statista.com/topics/4322/apple-pay/#dossierKeyfigures.
[24]. Rene Millman, The five most secure smartphones, Mar 11, 2022. https://www.itpro.com/mobile/mobile-phones/360024/5-most-secure-smartphones.
[25]. Statcounter, Mobile Vendor Market Share Europe Aug 2021 - Aug 2022, August 2022. https://gs.statcounter.com/vendor-market-share/mobile/europ.
[26]. Dao, Apple&Huawei go head-to-head for China’s premium smartphone market, August 26, 2022.https://daoinsights.com/news/apple-huawei-go-head-to-head-for-chinas-premium-smartphone-market/
[27]. Matt Wille, The Department of Justice is ready to serve Apple a hefty antitrust lawsuit, August 30, 2022. https://www.inputmag.com/culture/apple-antitrust-lawsuit-department-justice-app-store.
[28]. Josh Sisco, Apple faces growing likelihood of DOJ antitrust suit, August 26, 2022. https://www.politico.com/news/2022/08/26/justice-department-antitrust-apple-00053939.
[29]. Macrotrend, Apple Financial Ratios for Analysis 2009-2022 | AAPL, https://www.macrotrends.net/stocks/charts/AAPL/apple/financial-ratios?freq=Q.
[30]. CSIMarket, Electric & Wiring Equipment Industry Profitability, 2022. https://csimarket.com/Industry/industry_Profitability_Ratios.php?ind=411.
[31]. CSIMarket, Electric & Wiring Equipment Industry Management Effectiveness Information & Trends, 2022.https://csimarket.com/Industry/industry_ManagementEffectiveness.php?ind=411.
[32]. GURUFOCUS, Apple PE Ratio: 25.50 (As of Today), June 2022. https://www.gurufocus.com/term/pettm/AAPL/PE-Ratiottm/Apple.
Cite this article
Li,L. (2023). Analysis on the Stock Valuation of Apple Inc. Advances in Economics, Management and Political Sciences,27,51-56.
Data availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
Disclaimer/Publisher's Note
The statements, opinions and data contained in all publications are solely those of the individual author(s) and contributor(s) and not of EWA Publishing and/or the editor(s). EWA Publishing and/or the editor(s) disclaim responsibility for any injury to people or property resulting from any ideas, methods, instructions or products referred to in the content.
About volume
Volume title: Proceedings of the 7th International Conference on Economic Management and Green Development
© 2024 by the author(s). Licensee EWA Publishing, Oxford, UK. This article is an open access article distributed under the terms and
conditions of the Creative Commons Attribution (CC BY) license. Authors who
publish this series agree to the following terms:
1. Authors retain copyright and grant the series right of first publication with the work simultaneously licensed under a Creative Commons
Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this
series.
2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the series's published
version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial
publication in this series.
3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and
during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See
Open access policy for details).