Research on the Economic Impact of the NBA Business League

Research Article
Open access

Research on the Economic Impact of the NBA Business League

Haoming Ji 1*
  • 1 Ulink College of Suzhou Industry Park    
  • *corresponding author Jihaoming1208@163.com
Published on 10 November 2023 | https://doi.org/10.54254/2754-1169/42/20232099
AEMPS Vol.42
ISSN (Print): 2754-1177
ISSN (Online): 2754-1169
ISBN (Print): 978-1-83558-105-6
ISBN (Online): 978-1-83558-106-3

Abstract

The NBA is the acronym for the National Basketball Association, and is also the four major professional sports organizations in the United States, including the baseball league, the football league, the hockey league and the basketball league, with the strongest leadership, the highest level of globalization and the greatest international influence. This paper explains the connection between basketball and the economy, such as the broadcasting of basketball games and how it drives the formation and growth of the market for related products such as sneakers and jerseys, as well as analyzing how the NBA is profitable and, using the NBA as a template, whether Chinese basketball needs to learn from foreign countries. Through a search and review of relevant literature, this paper identifies strategic suggestions that the CBA, as an emerging local Chinese basketball league, can draw from the development history of the NBA.

Keywords:

NBA, globalization, professional sports organizations, star-making movement, CBA

Ji,H. (2023). Research on the Economic Impact of the NBA Business League. Advances in Economics, Management and Political Sciences,42,148-151.
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References

[1]. Zhang Xianmin. (2017). Analysis of economic benefits of sports events for urban development. Journal of Economic Research (25), 119-120.

[2]. Bai Yinlong & Nie Rexin. (2016). The origin and development of basketball event broadcasting in China. Journal of sports culture guide (02), 77-81.

[3]. Wang Banner. (2018). On the relationship between the development of basketball and social economy. Rural Economy and Technology (16), 271.

[4]. Liu Snap. (2016).Exploration on the inspiration of NBA business model on the development of China's sports economy. National Business (30), 46-47.

[5]. Li Tongyan. (2015).Comparative analysis of NBA and CBA commercialization development and operation system. Combat (Sports Forum) (02), 36-38.

[6]. Ni Zhen. (2009). The current situation of China's basketball market and countermeasures. Hubei Sports Science and Technology (05), 523-524.


Cite this article

Ji,H. (2023). Research on the Economic Impact of the NBA Business League. Advances in Economics, Management and Political Sciences,42,148-151.

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The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.

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About volume

Volume title: Proceedings of the 7th International Conference on Economic Management and Green Development

ISBN:978-1-83558-105-6(Print) / 978-1-83558-106-3(Online)
Editor:Canh Thien Dang
Conference website: https://www.icemgd.org/
Conference date: 6 August 2023
Series: Advances in Economics, Management and Political Sciences
Volume number: Vol.42
ISSN:2754-1169(Print) / 2754-1177(Online)

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References

[1]. Zhang Xianmin. (2017). Analysis of economic benefits of sports events for urban development. Journal of Economic Research (25), 119-120.

[2]. Bai Yinlong & Nie Rexin. (2016). The origin and development of basketball event broadcasting in China. Journal of sports culture guide (02), 77-81.

[3]. Wang Banner. (2018). On the relationship between the development of basketball and social economy. Rural Economy and Technology (16), 271.

[4]. Liu Snap. (2016).Exploration on the inspiration of NBA business model on the development of China's sports economy. National Business (30), 46-47.

[5]. Li Tongyan. (2015).Comparative analysis of NBA and CBA commercialization development and operation system. Combat (Sports Forum) (02), 36-38.

[6]. Ni Zhen. (2009). The current situation of China's basketball market and countermeasures. Hubei Sports Science and Technology (05), 523-524.