Fan Economy and Irrational Consumption in China

Yutong Song

doi:10.54254/2753-7064/30/20231764

Research Article

Open access

Published on 17 May 2024

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Song,Y. (2024). Fan Economy and Irrational Consumption in China. Communications in Humanities Research,30,175-180.

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Fan Economy and Irrational Consumption in China

Yutong Song *^,1,

¹ Hangzhou Dipont School of Art and Science

* Author to whom correspondence should be addressed.

https://doi.org/10.54254/2753-7064/30/20231764

Abstract

In recent years, the high-speed development of the fan economy in many parts of the world, China particularly, has influenced society significantly. In many cases, those fans might overconsume products related to their idols because of their irrational decision-making and consumption. This phenomenon occurs very frequently, especially among young populations, and may further lead to both positive and negative impacts. There may be new commercial opportunities and economic growth, but also severe impacts on individuals who made irrational consumption and on the whole society. For example, the TFBOYS Ten-Year Appointment Concert in Xi’an China is a suitable case, and it might be one of the biggest or the most influential idol events in the history of China. Therefore, this research paper will analyze this case to understand the relationship between fan economy and irrational consumption and give some suggestions on how to avoid the negative impacts.

Keywords

Fan economy, Irrational Consumption, Impacts, Factors, Suggestions

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References

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Cite this article

Song,Y. (2024). Fan Economy and Irrational Consumption in China. Communications in Humanities Research,30,175-180.

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About volume

Volume title: Proceedings of the 2nd International Conference on Interdisciplinary Humanities and Communication Studies

Conference website: https://www.icihcs.org/

ISBN：978-1-83558-387-6(Print) / 978-1-83558-388-3(Online)

Conference date: 15 November 2023

Editor：Javier Cifuentes-Faura, Enrique Mallen

Series: Communications in Humanities Research

Volume number: Vol.30

ISSN：2753-7064(Print) / 2753-7072(Online)

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