A Brief Study of Women's Image in the New Media Environment

Rongchuan Zhou

doi:10.54254/2753-7064/12/20230039

Research Article

Open access

Published on 20 November 2023

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Zhou,R. (2023). A Brief Study of Women's Image in the New Media Environment. Communications in Humanities Research,12,63-67.

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A Brief Study of Women's Image in the New Media Environment

Rongchuan Zhou *^,1,

¹ Tianjin University Renai College

* Author to whom correspondence should be addressed.

https://doi.org/10.54254/2753-7064/12/20230039

Abstract

With the development of new media technology and the iteration of social media and short video platforms, women are able to grasp more voices through various ways and opportunities, and at the same time create more values with women themselves as the main body, breaking the stereotypes of women in society. This paper analyzes the transformation of the “stereotypical” female image in traditional media dramas by citing some female characters in dramas, while using social news and certain social phenomena as the starting point to discuss the impact of new media on the promotion of women’s image on screen and women’s discourse. Finally, we reflect on the dilemma faced by women in the current new media environment. The platform of new mediaplays a role in providing a more comprehensive understanding of this change for many participants in the self-media environment, and correctly views the impact of the construction of women’s image on new media platforms, and draws attention to the other dilemmas brought by new media platforms to women.

Keywords

new media, discourse, women’s image, stereotypes

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References

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Cite this article

Zhou,R. (2023). A Brief Study of Women's Image in the New Media Environment. Communications in Humanities Research,12,63-67.

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About volume

Volume title: Proceedings of the International Conference on Global Politics and Socio-Humanities (ICGPSH 2023)

Conference website: https://www.icgpsh.org/

ISBN：978-1-83558-113-1(Print) / 978-1-83558-114-8(Online)

Conference date: 13 October 2023

Editor：Enrique Mallen, Javier Cifuentes-Faura

Series: Communications in Humanities Research

Volume number: Vol.12

ISSN：2753-7064(Print) / 2753-7072(Online)

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