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Analysis of Financial Performances for Monster Beverage: Comparison with KO, PEP and KDP
- 1 Sauder School of Business, The University of British Columbia, Vancouver, Canada
* Author to whom correspondence should be addressed.
Abstract
The soft drink market is a growth market with diverse products including carbonated drinks, energy drinks, sports drinks, ready-to-drink tea, etc., in which demand shifts by consumer behaviours, market innovations, as well as macro environment policies. This study analyzes the financial performance of Monster Beverage Corporation (MNST) in comparison with Coca-Cola (KO), PepsiCo (PEP), and Keurig Dr Pepper (KDP) by calculating financial metrics and making comparison analysis, and the aim is to find one stock which is worth value investing. Consequently, MNST is worth investing in on account of its outstanding financial metrics including its lower PEG ratio, higher revenue growth rate, and EPS growth rate, meanwhile, MNST stands out with its external factors such as innovation in flavour. The research fills the vacancy of value investing, especially for comparison analysis in the specific four soft drink companies, i.e., MNST, KO, PEP, and KDP. Though the research needs more predicting models, these results still can help investors make decisions in value investing.
Keywords
Value investing, financial performance, soft drink industry
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Cite this article
Wang,Y. (2024). Analysis of Financial Performances for Monster Beverage: Comparison with KO, PEP and KDP. Advances in Economics, Management and Political Sciences,108,160-165.
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Volume title: Proceedings of the 3rd International Conference on Financial Technology and Business Analysis
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