
Exploring Future Management Trends in the Entertainment Industry: Convergence, Innovation and Sustainability
- 1 Shanghai Shangde Experimental School
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Abstract
The entertainment industry is undergoing rapid change as market demands change with technological advances, driven primarily by cross-industry convergence, technological innovation and sustainability issues. Therefore, the paper aims to explore the future trend in the entertainment industry, with a particular focus on the impact of convergence, innovation, and sustainability on industry management and the implementation of related strategies. In addition, through a literature review and case study approach, convergence, innovation and sustainability in the entertainment industry are examined, covering the entertainment sectors of film, television, music and gaming, as well as related management practices. The results indicate that cross-industry integration, particularly the fusion of traditional industries with technology and fashion, has significantly expanded content formats and audience reach in the industry. Technological innovations, especially in the application of high-definition (HD) technology, artificial intelligence (AI) and big data, have driven industry modernization and provided a more personalized user experience. Concurrently, the entertainment industry is driving sustainability efforts by minimizing environmental impact through eco-conscious production practices and the adoption of sustainable materials, reinforcing its commitment to social responsibility. In short, the study demonstrates that convergence, innovation, and sustainability will collectively influence the future of the entertainment industry, requiring management strategies that integrate these elements to effectively address challenges and promote sustainable growth.
Keywords
Entertainment Industry, Digital Transformation, Convergence, Innovation and Sustainability
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Cite this article
Lin,Y. (2025). Exploring Future Management Trends in the Entertainment Industry: Convergence, Innovation and Sustainability. Advances in Economics, Management and Political Sciences,133,22-26.
Data availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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Volume title: Proceedings of the 4th International Conference on Business and Policy Studies
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