
Impact and Prospects of Prepared Meals on the Catering Market
- 1 Department of Accounting, Oxford Brookes University, Oxford, United Kingdom
* Author to whom correspondence should be addressed.
Abstract
The increasing pace of modern life has catalyzed the rise of the prepared meals industry, reshaping consumer behaviors and market dynamics in the global catering sector. This study examines the impact of prepared meals on the catering market, focusing on consumer behavior, market dynamics, technological innovations, and sustainability issues. The prepared meals industry has seen exponential growth, driven by consumer demands for convenience, health, and environmentally friendly options. Technological advancements in food preservation, distribution, and packaging have played a pivotal role in improving product quality and safety while extending market reach. Financial analyses of key industry players like Tyson Foods, Inc., Nissin Foods Holdings Co., Ltd., and Nestlé S.A. reveal varied strategies for capitalizing on this growth, highlighting significant contributions to their overall business performance. The sector faces challenges including environmental sustainability, health and nutritional scrutiny, and intense market competition. Strategic responses to these challenges, such as investing in sustainable practices, focusing on health and nutrition, leveraging new technologies, and enhancing consumer engagement, are essential for future success. This research provides critical insights into the evolution of the prepared meals market, offering a comprehensive overview that could guide stakeholders in navigating this dynamic landscape.
Keywords
Prepared Meals, Consumer Behavior, Technological Innovation, Market Dynamics, Sustainability.
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Cite this article
Li,W. (2024). Impact and Prospects of Prepared Meals on the Catering Market. Advances in Economics, Management and Political Sciences,121,44-50.
Data availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
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Volume title: Proceedings of the 8th International Conference on Economic Management and Green Development
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