
Research on the Investment Value of META Based on Financial Analysis, Risk and Return Analysis, Valuation Method
- 1 Campion School, Agias loulianis 2, Athens, Greece
* Author to whom correspondence should be addressed.
Abstract
There are arguments about whether Meta is undervalued because of decreasing user engagement on social media platforms like Facebook and huge investment in the metaverse that hasn't produced tangible outcomes. This research uses the relative valuation method to evaluate the stock price of Meta. It employs financial statement analysis, risk and return metrics, and relative valuation techniques. Gross margin, operating margin, and debt-equity ratio are used to evaluate efficiency in operations and financial stability. Additionally, annual return, volatility, Sharpe ratio, and beta value are used to determine risk and return. Those figures provide information about stock performance stability and investor returns. By comparing Meta’s share price against industry peers, it reflects that Meta is undervalued based on its EV/Sales, EV/EBITDA, and P/E ratios, which suggest that Meta's stock is an attractive investment opportunity, thus provides a perspective for whoever is interested in investing in Meta’s stock.
Keywords
stock valuation, financial analysis, relative valuation method
[1]. Sharpe, W. F. (1994). Risk and return analysis: A comprehensive approach. Financial Analysts Journal, 50(2), 56-67.
[2]. Graham, J. R., & Harvey, C. R. (2001). The theory and practice of corporate finance: Evidence from the field. Journal of Financial Economics, 60(2-3), 187-243.
[3]. Damodaran, A. (2006). Valuation using multiple valuation models. Journal of Finance, 61(4), 1755-1790.
[4]. Wahlen, J. M., Baginski, S. P., & Bradshaw, M. T. (2017). Financial Reporting, Financial Statement Analysis and Valuation: A Strategic Perspective (9th ed.). Cengage Learning.
[5]. Fernando, Jason. “Debt-to-Equity (D/E) Ratio Formula and How to Interpret It.” Investopedia, 6 Mar. 2024, www.investopedia.com/terms/d/debtequityratio.asp.
[6]. Chen, James. “What Is Annual Return? Definition and Example Calculation.” Investopedia, 2 Dec. 2023, www.investopedia.com/terms/a/annual-return.asp.
[7]. Hayes, Adam. “Volatility: Meaning in Finance and How It Works With Stocks.” Investopedia, 3 July 2024, www.investopedia.com/terms/v/volatility.asp.
[8]. Baldridge, Rebecca. “Understanding the Sharpe Ratio.” Forbes Advisor, 27 Feb.
Cite this article
Wang,S. (2025). Research on the Investment Value of META Based on Financial Analysis, Risk and Return Analysis, Valuation Method. Advances in Economics, Management and Political Sciences,152,188-197.
Data availability
The datasets used and/or analyzed during the current study will be available from the authors upon reasonable request.
Disclaimer/Publisher's Note
The statements, opinions and data contained in all publications are solely those of the individual author(s) and contributor(s) and not of EWA Publishing and/or the editor(s). EWA Publishing and/or the editor(s) disclaim responsibility for any injury to people or property resulting from any ideas, methods, instructions or products referred to in the content.
About volume
Volume title: Proceedings of the 3rd International Conference on Financial Technology and Business Analysis
© 2024 by the author(s). Licensee EWA Publishing, Oxford, UK. This article is an open access article distributed under the terms and
conditions of the Creative Commons Attribution (CC BY) license. Authors who
publish this series agree to the following terms:
1. Authors retain copyright and grant the series right of first publication with the work simultaneously licensed under a Creative Commons
Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this
series.
2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the series's published
version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial
publication in this series.
3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and
during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See
Open access policy for details).