Volume 208

Amidst the dual drivers of intensifying globalization and disruptive technological innovation., "Huawei has solidified its position as China's flagship technology multinational with a robust presence in global telecommunications and consumer electronics. Studying Huawei's strategies is crucial due to its significant impact on international technology standards, global market dynamics, and geopolitical relations, especially amid escalating tensions between major economic powers. This article intends to examine Huawei's corporate strategy and competitive tactics, focusing on its strategic adjustments to the obstacles of international expansion and geopolitical uncertainty. Utilizing a detailed case study approach based on existing literature and industry data, the analysis evaluates Huawei's strategic evolution, global market deployment, and competitive responses. The findings indicate that Huawei has successfully leveraged persistent technological innovation, extensive global market penetration, and agile strategic adjustments to establish significant competitive advantages. However, to sustain this momentum, Huawei must prioritize enhancing supply chain resilience, strengthening risk management capabilities, and diversifying its strategic focus to effectively navigate and mitigate escalating political pressures and technological restrictions.

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