The Research on Luckin Coffee's Financial Situation and Future Trends

Research Article
Open access

The Research on Luckin Coffee's Financial Situation and Future Trends

Moxuan Zhan 1*
  • 1 Guangdong Country Garden School    
  • *corresponding author zhanmoxuan@gcgsedu.com
AEMPS Vol.186
ISSN (Print): 2754-1177
ISSN (Online): 2754-1169
ISBN (Print): 978-1-80590-153-2
ISBN (Online): 978-1-80590-154-9

Abstract

This study mainly explains the financial situation and stock market analysis of Luckin Coffee, because since the occurrence of financial fraud in 2020, Luckin Coffee's stock plummeted and was delisted. However, after 2022, Luckin Coffee has returned to profitability, which not only has a warning effect for Luckin Coffee in the future, but also provides an existing example for China Concept stock company. That's why this study is so important. Through detailed analysis and careful investigation of some literature, such as industry reports, case studies, financial statements and other secondary data, this paper studies the profit status, stock status and future trend of Luckin Coffee, and provides some risks that need to be avoided in order to keep the stock price rising continuously in the future, such as food safety. In order to more intuitively feel the difference between Luckin Coffee and other competitors, it also provides some reference indicators, such as P/S, P/E, EV, etc., analyzes the reasons, and points out Luckin Coffee's unique market positioning and business model.

Keywords:

Luckin coffee, Financial position, Stock price

Zhan,M. (2025). The Research on Luckin Coffee's Financial Situation and Future Trends. Advances in Economics, Management and Political Sciences,186,127-132.
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References

[1]. Wang LAN & Wang Luqi. (2025). Research status and development trend of enterprise risk control -- Taking Luckin Coffee as an example. Modern Marketing (Next ten-day issue), (02), 116-118. doi:10.19932/j.cnki.22-1256/F.2025.02.116.

[2]. Eleanor wong. (2025). Based on the theory of the three factors are shares in financial fraud and audit research - rui xing coffee, for example. Hebei enterprises, (02) 103-106. The doi: 10.19885 / j.carol carroll nki hbqy. 2025.02.016.

[3]. Peng Dihan. (2023). Case Study on Financial Fraud in New Retail Industry (Master's Thesis, Chengdu University). Master's https://link.cnki.net/doi/10.27917/d.cnki.gcxdy.2023.000015 doi: 10.27917 /, dc nki. Gcxdy. 2023.000015.

[4]. Tang Wei & Bao Zayshan. (2024). The Impact of new retail business Model on corporate Financial Performance: A case study of Luckin Coffee. Accountants, (23), 46-49.

[5]. Xu P. (2024). How Luckin Coffee "Reborn from Nirvana". Foreign Investment in China, (22), 108-111.

[6]. Huang Caimin. (2024). Research on Problems and Countermeasures of Financial Fraud Audit of Listed Companies (Master's Thesis, Shenyang Jianzhu University). Master's https://link.cnki.net/doi/10.27809/d.cnki.gsjgc.2024.000769 doi: 10.27809 /, dc nki. GSJGC. 2024.000769.

[7]. Xing Hongda. (2021). Case Analysis of Luckin Coffee's Financial Fraud (Master's Thesis, Hunan University). Master's https://link.cnki.net/doi/10.27135/d.cnki.ghudu.2021.001162 doi: 10.27135 /, dc nki. Ghudu. 2021.001162.

[8]. Zheng Yuying & Pan Hongfei. (2024). Research on Luckin Coffee Marketing Strategy under the model of "Internet + New retail". Modern business, (16), 40-43. Doi: 10.14097 / j.carol carroll nki. 5392/2024.16.041.

[9]. Zheng YuXin. (2024-08-05). Competition differentiation in Coffee market: Different Ways of Starbucks, Luckin and Cudi, Economic Observer, 023.

[10]. Guo Xingxin. (2024). Research on Risk Assessment of Material Misstatement in Audit of New Retail Enterprises (Master Thesis, Lanzhou University of Finance and Economics). Master's https://link.cnki.net/doi/10.27732/d.cnki.gnzsx.2024.000402 doi: 10.27732 /, dc nki. GNZSX. 2024.000402.

Cite this article

Zhan,M. (2025). The Research on Luckin Coffee's Financial Situation and Future Trends. Advances in Economics, Management and Political Sciences,186,127-132.

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About volume

Volume title: Proceedings of ICMRED 2025 Symposium: Effective Communication as a Powerful Management Tool

ISBN：978-1-80590-153-2(Print) / 978-1-80590-154-9(Online)
Editor：Lukáš Vartiak
Conference website: https://2025.icmred.org/Bratislava.html
Conference date: 30 May 2025
Series: Advances in Economics, Management and Political Sciences
Volume number: Vol.186
ISSN：2754-1169(Print) / 2754-1177(Online)

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References

[1]. Wang LAN & Wang Luqi. (2025). Research status and development trend of enterprise risk control -- Taking Luckin Coffee as an example. Modern Marketing (Next ten-day issue), (02), 116-118. doi:10.19932/j.cnki.22-1256/F.2025.02.116.

[2]. Eleanor wong. (2025). Based on the theory of the three factors are shares in financial fraud and audit research - rui xing coffee, for example. Hebei enterprises, (02) 103-106. The doi: 10.19885 / j.carol carroll nki hbqy. 2025.02.016.

[3]. Peng Dihan. (2023). Case Study on Financial Fraud in New Retail Industry (Master's Thesis, Chengdu University). Master's https://link.cnki.net/doi/10.27917/d.cnki.gcxdy.2023.000015 doi: 10.27917 /, dc nki. Gcxdy. 2023.000015.

[4]. Tang Wei & Bao Zayshan. (2024). The Impact of new retail business Model on corporate Financial Performance: A case study of Luckin Coffee. Accountants, (23), 46-49.

[5]. Xu P. (2024). How Luckin Coffee "Reborn from Nirvana". Foreign Investment in China, (22), 108-111.

[6]. Huang Caimin. (2024). Research on Problems and Countermeasures of Financial Fraud Audit of Listed Companies (Master's Thesis, Shenyang Jianzhu University). Master's https://link.cnki.net/doi/10.27809/d.cnki.gsjgc.2024.000769 doi: 10.27809 /, dc nki. GSJGC. 2024.000769.

[7]. Xing Hongda. (2021). Case Analysis of Luckin Coffee's Financial Fraud (Master's Thesis, Hunan University). Master's https://link.cnki.net/doi/10.27135/d.cnki.ghudu.2021.001162 doi: 10.27135 /, dc nki. Ghudu. 2021.001162.

[8]. Zheng Yuying & Pan Hongfei. (2024). Research on Luckin Coffee Marketing Strategy under the model of "Internet + New retail". Modern business, (16), 40-43. Doi: 10.14097 / j.carol carroll nki. 5392/2024.16.041.

[9]. Zheng YuXin. (2024-08-05). Competition differentiation in Coffee market: Different Ways of Starbucks, Luckin and Cudi, Economic Observer, 023.

[10]. Guo Xingxin. (2024). Research on Risk Assessment of Material Misstatement in Audit of New Retail Enterprises (Master Thesis, Lanzhou University of Finance and Economics). Master's https://link.cnki.net/doi/10.27732/d.cnki.gnzsx.2024.000402 doi: 10.27732 /, dc nki. GNZSX. 2024.000402.

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