An Analysis of Disney’s Revenue during the COVID-19 Pandemic

Yang Xiang

doi:10.54254/2754-1169/14/20230840

Research Article

Open access

Published on 13 September 2023

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Xiang,Y. (2023). An Analysis of Disney’s Revenue during the COVID-19 Pandemic. Advances in Economics, Management and Political Sciences,14,372-378.

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An Analysis of Disney’s Revenue during the COVID-19 Pandemic

Yang Xiang *^,1,

¹ University of California

* Author to whom correspondence should be addressed.

https://doi.org/10.54254/2754-1169/14/20230840

Abstract

The COVID-19 pandemic, ever since its outbreak in 2019, has been greatly affecting all aspects of life, and businesses across the world have been hurt as a result of the pandemic and measures taken to prevent it. While Walt Disney Co. has also experienced a decline in profit in years 2020 and 2021, its revenue fluctuates only within 7%, indicating a sign of the success and sustainability of Disney’s business model. This paper will focus primarily on Disney’s two business segments: the Disney Parks, Experiences and Product (DPEP) segment, and the Disney Media and Entertainment Distribution (DMED) segment. The analysis of revenue generated by these two segments will show how the combination of the two segments manages to keep Disney sustainable, as the decrease in revenue in one will be offset by an increase in another. Moreover, the combination of the two and Disney’s reserve of countless well-known intellectual properties will prove the strength in its business model, as it successfully overcame emergencies such as the COVID-19 pandemic.

Keywords

COVID-19, Disney, entertainment industry

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References

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Cite this article

Xiang,Y. (2023). An Analysis of Disney’s Revenue during the COVID-19 Pandemic. Advances in Economics, Management and Political Sciences,14,372-378.

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About volume

Volume title: Proceedings of the 2nd International Conference on Business and Policy Studies

Conference website: https://2023.confbps.org/

ISBN：978-1-915371-71-3(Print) / 978-1-915371-72-0(Online)

Conference date: 26 February 2023

Editor：Canh Thien Dang, Javier Cifuentes-Faura

Series: Advances in Economics, Management and Political Sciences

Volume number: Vol.14

ISSN：2754-1169(Print) / 2754-1177(Online)

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